Virginia Photographer

We definition “Advertising Photography” as Photography for Paid Placement Advertising.

Production Value

Advertising shoots come in all sizes. We tailor the production to the needs of the photography. We are experienced in large scale productions with many crew members and a high level of production value. Today, most of our advertising productions are done less than five crew members: Photographer, Assistant, Digital Tech, Production Assistant and Stylist.

Usage Rights

Pricing for advertising photography always has a Usage Rights line item. Exact fees are quoted based on specific use including: size, placement, circulation, distribution (local, national, international), length of display time, uniqueness of the image, plus the cost of production. In order to properly price an advertising job, we kneed to know about each placement of the image. Advertising agencies should have this information from the bills for the ads they are buying. Additional rights are offered in the same price structure as the original contract. We offer VERY REASONABLE unlimited usage rights packages. In many cases we strongly encourage clients to buy unlimited usage rights to simplify things for everyone. Tracking usage is no fun for anyone and we are happy to simplify this up front.

Pricing Guidelines

Fees are quoted based on specific use including: size, placement, circulation, distribution (local, national, international), length of display time, uniqueness of the image, and cost of production. Our fee structure is based on exact use. ALL USE FEES ARE FOR ONE TIME PRINT USE ONLY.